The Baby and Toddler Show is a powerful marketing tool for manufacturers, retailers and service providers whose products and services target pregnant women, babies, toddlers, preschoolers and their parents.
Consumer shows are the most cost effective way to get your product into the hands of your target market. Recent research and market surveys show that people who attend consumer shows come predisposed to try and buy products. They expect to be marketed to by exhibitors with samples, demonstrations and collateral materials. By attending the event they are giving you permission to SELL TO THEM.
Moms are the most influential person in the family when it comes to making the purchasing decisions. From clothing to cars; strollers to snacks; groceries to gadgets; renovations to rattles; toiletries to toys... mom makes the buying decisions. By participating in the Baby and Toddler Show you will effectively be targeting moms to be, moms and their families face to face.
Add the Baby and Toddler Show to your marketing mix and… |
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Build relationships, sell, and generate leads from thousands of qualified buyers - in just three days |
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Demonstrate the latest products and services to a motivated, targeted audience who can see, touch and buy your product |
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Create and build brand awareness |
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Launch new products |
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Open new channels of distribution |
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Expand market research |
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Build Partnerships |
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Cost-effective and highly efficient mass sampling platform |
How is the Baby and Toddler Show promoted? |
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Print - Major metro daily newspapers, national parenting magazines, local weekly and community newspapers, regional magazines |
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Direct Marketing - OB/GYN and Pediatric physicians’ office programs, targeted direct mail, hospital programs, in-store posters, targeted e-mails |
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Television |
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Radio |
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Online |
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Public relations campaign |
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